Definitely, Maybe Agile
Episodes
217 episodes
Do You Actually Have a Capacity Problem?
Most organizations think they have a capacity problem. They usually don't.What they have is a work-in-progress problem. And those two things call for very different solutions.In this episode, Peter Maddison and Dave Sharroc...
Context Engineering and the Roles AI Is Rewriting
AI is changing how products get built. That part isn't news. But it's also changing who needs to do what - and that's a conversation most organizations haven't had yet.In this episode, Peter and Dave dig into one of the more interesting ...
AI Won't Fix a Structural Problem with AJ Bubb
A lot of organizations are betting that AI will make their teams faster. Some of them are right. Most are solving the wrong problem.AJ Bubb, founder of MxP Studio and host of Facing Disruption, joins Peter and Dave to talk about what act...
Project vs. Product: Finding the Operating Model That Actually Fits
Most organizations are running some version of a project operating model or a product operating model - or, more honestly, an uncomfortable mix of both. In this episode, Peter Maddison and Dave Sharrock get into what actually separates these tw...
Who Decides? Sorting Out Product Managers, Project Managers, and Product Owners
Product manager. Product owner. Project manager. Three roles that often exist in the same organization, sometimes in the same meeting, and frequently stepping on each other's toes. In this episode, Dave and Peter break down what actually separa...
AI Agent Governance in Production with Logan Kelly
Most organizations are somewhere between experimenting with AI agents and quietly hoping nothing breaks in production. Logan Kelly, CEO of Waxle AI, has spent a lot of time in that gap, and he thinks governance is the piece most teams are walki...
AI in the Real World, Not the Demo
Most conversations about AI focus on what it can do in a controlled setting. This one doesn't. Callum Sharrock spends his days deploying AI systems in real environments, watching them succeed and fail in ways no simulation predicted, and report...
Two Speeds, One Organization
Something is shifting inside organizations right now, and it's creating a split that's hard to ignore. AI is compressing the time it takes to generate, validate, and prototype ideas. Some people inside your org are moving at a completely differ...
AI and Automation with David Kilzer
A few times in tech, two streams collide, and everything changes. David Kilzer has spent 50 years putting automation to work in manufacturing and distribution around the world, and he thinks we're at one of those moments right now. The converge...
Flow Over Efficiency with Steve Pereira
Peter Maddison and Dave Sharrock sit down with Steve Pereira, founder of Visible Flow Consulting, to talk about something most organizations get backwards: the obsession with efficiency at the expense of actual flow.Steve works with larg...
AI Foghorns and the New Rules of Innovation
The marketplace is full of AI noise, but what does it actually mean for how organizations innovate and learn? Dave and Peter revisit the classic pioneers-settlers-town planners model and discover something unexpected: AI has reversed the flow.<...
Beyond On-Time, On-Budget with Deborah Kaminetzky
You know that expensive software system your company bought that everyone... stopped using? Deborah Kaminetzky sees this pattern constantly. Projects delivered on time and on budget that still fail because nobody wants to touch them.Deb ...
Why Predictability Beats Features with Ivan Gekht
What happens when you need to ship software in environments where failure isn't just expensive, it's catastrophic? Ivan Gekht, CEO of Gehtsoft, joins Peter and Dave to challenge how we think about agile delivery in high-stakes, regulated system...
Five AI Predictions for 2026
As we close out 2025, Peter and Dave are making predictions about what's coming in 2026, especially around AI, organizational change, and how teams actually work.They cover five key predictions:AI moves from tools to organ...
Blind Spots and Better Leaders with Jill Macauley
What happens when your greatest strength becomes your biggest blind spot? In this episode, Peter and Dave sit down with Jill Macauley, COO of Behavioral Essentials, to explore how self-awareness shapes better leadership. They dig into why even ...
Rethinking HR as a product with Josh Hill
In this episode, Peter Maddison and Dave Sharrock sit down with Josh Hill, an HR innovator who's challenging the traditional transactional approach to people management. Josh shares his unconventional journey from the Australian military to pro...
AI Tools for Product Managers: Beyond Just Writing User Stories
Product managers and product owners are drowning in documentation, vision statements, roadmaps, and backlogs. But what if AI could handle the heavy lifting, freeing you up to actually talk to customers?In this episode, Dave and Peter exp...
Generative AI Readiness with Justin Trombold
In this episode, Peter Maddison and Dave Sharrock welcome Justin Trombold, President and Founder of Antison Advisors, to discuss the parallels between agile transformation and generative AI adoption in organizations.Justin shares insigh...
How AI is Transforming Banking Customer Service with Rick Delisi
In this episode, Peter Maddison and Dave Sharrock welcome Rick Delisi, Lead Research Analyst at Glia and co-author of "The Effortless Experience" and "Digital Customer Service," to discuss how AI is transforming customer service in banking and ...
Empowering Organizations from the Inside with Barbara Whittmann
Welcome to Definitely Maybe Agile! In this episode, Peter Maddison and Dave Sharrock sit down with Barbara Whittmann, founder of the Digital Wisdom Collective, to explore how real organizational change happens from the middle out.Barbara...
Navigating Change Through Leadership and Culture with Hanna Bauer
When Hanna Bauer's publishing business faced a perfect storm of budget cuts, industry disruption, and the ebook revolution, she learned that Six Sigma processes weren't enough. The real transformation required leading with heart.In this ...
Stay Close to Your Customers (And Your Why) with Hussein Hallak
Hussein Hallak, serial entrepreneur and author of The Dark Art of Life Mastery, joins Peter Maddison and Dave Sharrock to talk about what really keeps entrepreneurs in the game. It's not resilience or grit, it's clarity about why you're doing t...
Why Dedicated Teams FAIL (And What Actually Works Instead)
🚨 Struggling to implement Agile because you can't get dedicated cross-functional teams? You're not alone.In this episode, Dave Sharrock and Peter Maddison tackle one of the BIGGEST challenges facing late-adopter organizations: how to inc...
How AI is Transforming UX and Agile Teams with Nick Cawthon
In this episode, hosts Peter Maddison and Dave Sharrock sit down with Nick Cawthon to explore how generative AI is revolutionizing the relationship between UX, design, and agile development.Key Topics:Embedding UX rese...
The Hidden Problem With Customer Journey Mapping
Customer journey maps have been the standard for years. But what if they're built for a world that no longer exists?Dave and Peter challenge the linear, step-by-step approach to understanding customer experience. From showers on Emirates...
